Getting Down To Basics with Websites
When it comes to selling and buying of goods there needs to be some interaction between the party buying and the party that’s selling. A business, therefore, needs to think of means with which to interact with the potential customer but at the same time do it in a way it promotes business and makes the customer feel appreciated at the same time.
One concept will walk the customer through everything there is to know and that means there will be a considerable amount of words exchange. Another concept will see very little exchange of information between the sales person s and the potential customers over a medium. You put up ads about the products on a website and handle the traffic and make sells as well . Make no mistake, if you want the low touch to work for you, had work comes as part of what the concept needs. The sales team is an important part of the company so you don’t have to do away with them. It is only at the beginning of the sales cycle that the sales team will not see much action.
Low touch concept does not mean that there are no people it’s just that their input will not be that much. If you have made your mind to make use of low touch websites, you need to have the following considerations to have that informed decision. The layer of customer success reps less selling need to be present. For purposes of shortening the time-to-value trial you need a clear value position to make the low- touch concept to work. You also need to be in a position to generate a large volume of needs. For a business to be said is successful the owner needs to be doing business with the lowest cost of operations and maximizing on the outputs of the business. The high touch model will involve a lot of costs such as paying the sales people and that reflects to the cost of doing business.
Potential customers need to be in a position to use and accommodate the software as without that the sales process will not be there at all. However the low touch model can only work for some type of businesses but not for others because you can never replace some professionals like dentists with a software. The software in use will be charged on a monthly rate and that makes it very convenient for businesses to operate on it. If the service provider offers their service to a number of customers, you will not need to put your infrastructure directly as it may be absorbed with all customers being served. For the model to work it needs the customer to understand the business and all factors needed to work in harmony.